Ford Motor Company has announced ambitions plans to offer its AppLink architecture to other automakers, Tier 1 hardware manufacturers and the aftermarket, seeking to become the Google Android of in-car infotainment.
“We want to create the highest-volume architecture in the industry,” Ford Director of Connected Services Doug VanDagens told Wired. “The ease at which [developers] can develop is important to them, and we believe we’re leading in tools and implementation.”
AppLink, now offered on most 2013 Ford models as part of the automaker's SYNC infotainment platform, allows app developers both corporate and independent to create in-car apps for an enriched entertainment and driving experience. Now Ford is offering AppLink for free, without restrictions, in the hopes that other car companies as well as head unit manufacturers like JVC and Pioneer will adopt its industry-leading platform. Ford has also developed free API and SDK modules, as well as an emulator, to make developers' life easier when creating content for AppLink.
But what's in it for Ford if Chrysler or Acura cars soon come with AppLink? You can bet other automakers won't tolerate any kind of Ford branding on their products, but by extending the reach of its platform, Ford can better ensure a robust library of apps in-development for its own cars, as well as cementing its place as the leader in automotive infotainment.
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