New car quotes may or may not present themselves as being calculated, but you can bet that they are. Dealers establish car quotes for customers that include a healthy profit margin. But some dealers don't stop there—car prices vary from shop to shop, and for some customers, it can be hard to tell how a dealer rep arrived at a number that seems unusually high.
The MSRP or Sticker Price?
Sticker price is used as a general marker, but it's not really how most dealers calculate price. They tend to rely more on what they paid for a vehicle, what it cost to ship it and get it ready for sale, and how much the buyer is willing to pay. This last factor is a big one, and customers who don't negotiate a price based on concrete factors often end up paying too much.
What Goes into Auto Quotes?
Dealer overhead and the cost of buying wholesale from the manufacturer both go into a car quote from a dealer. A new car quote can also be affected by the dealer's location, what kind of supply exists and how a car is rated by consumer magazines and other news sources. In order to get an auto quote near or higher than the MSRP, a dealer will often include warranties and other services with a sometimes hefty price tag.
In light of the above, getting the best deals requires going over an itemized car quote with the dealer to be sure you are getting a fair and equitable deal.




What Is a New Car Price Quote?
Why Might Car Quotes Differ Dealer from Dealer
Getting an Auto Quote? Read This First
How to Compare Car Quotes