Kia Optima Overview

Five years ago, many consumers associated KIA with lackluster econ-boxes boasting all the panache of a paperclip. But times have changed. Under the guidance of parent company Hyundai, KIA has rapidly become a legitimate contender against industry heavyweights like Toyota and Honda. The lines of the Optima are unquestionably stylish, and the angular, aggressive elements of the front clip hint at sporting aspirations. Base LX models come standard with a 2.4L 4-cyclinder engine and a six-speed manual (24/35), while a six-speed automatic is standard for EX models (24/35). Buyers looking for more pep can opt for EX Turbo or SX models, which adds 74HP and 83lbs of torque without much of a compromise in fuel economy (22/34).

Creature comforts abound, with features like a six-speaker, SIRIUS satellite radio system, a USB port and Bluetooth standard across all trims. On EX Turbo and SX models, Premium packages add a panoramic sunroof, heated seats, and a four-way power adjustable driver's seat with memory, while the Technology package adds navigation with real-time traffic updates, a rear-view camera and an eight-speaker Infinity audio system. MSRP starts at $19,200 and rises to 26,200 for SX Turbo models.