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Toyota Cars

Toyota 4Runner - Mid-Size SUV, Base MSRP $29,175
Toyota Avalon - Mid-Size Car, Base MSRP $27,945
Toyota Camry - Mid-Size Car, Base MSRP $19,395
Toyota Camry Hybrid - Mid-Size Car, Base MSRP $26,150
Toyota Corolla - Compact Car, Base MSRP $15,350
Toyota FJ Cruiser - Mid-Size SUV, Base MSRP $23,680
Toyota Highlander - Mid-Size SUV, Base MSRP $25,705
Toyota Highlander Hybrid - Mid-Size SUV, Base MSRP $34,700
Toyota Land Cruiser - Full-Size SUV, Base MSRP $64,755
Toyota Matrix - Compact Car, Base MSRP $16,550
Toyota Prius - Compact Car, Base MSRP $22,400
Toyota RAV4 - Compact SUV, Base MSRP $21,500
Toyota Sequoia - Full-Size SUV, Base MSRP $38,530
Toyota Sienna - Minivan, Base MSRP $24,540
Toyota Tacoma - Compact Truck, Base MSRP $15,345
Toyota Tundra - Full-Size Truck, Base MSRP $23,155
Toyota Venza - Mid-Size SUV, Base MSRP $25,975
Toyota Yaris - Compact Car, Base MSRP $12,355

Toyota 2WD Trucks - Compact Truck
Toyota 4WD Trucks - Compact Truck
Toyota Camry Solara - Mid-Size Car
Toyota Celica - Sporty Car
Toyota Cressida - Near-Luxury Car
Toyota Echo - Compact Car
Toyota MR2 - Sporty Car
Toyota MR2 Spyder - Sporty Car
Toyota Paseo - Sporty Car
Toyota Previa - Minivan
Toyota Rav4 EV - Compact SUV
Toyota Supra - Mid-Luxury Car
Toyota T100 - Compact Truck
Toyota Tercel - Compact Car

New for 2009 is the Toyota Venza. Toyota has labeled the Venza as a car, but it looks more like a Crossover or station wagon. The Venza features a car-like ride quality and handling but cargo and passenger capacity of an SUV. The 2009 4Runner is available in an all-new "Trail Edition" package which features traction control, locking rear differential, Bilstein shock absorbers, 16" alloy wheels, waterproof seat fabric and a detachable TomTom personal navigation system. The 2009 Camry remains largely unchanged, while the Camry Solara has been discontinued completely for 2009. The Corolla is all-new for 2009, making it the tenth generation for one of the most reliable vehicle models in history. The base, LE, XLE and S trims are all powered by a fuel-efficient 132 horsepower 1.8 liter engine. Toyota’s popular 2009 RAV4 gets updated front and rear styling and features a new slightly larger 2.5-liter 4-cylinder engine that produces more power and gets better gas mileage. The 2009 Toyota Tacoma receives electronic stability control, front-seat-mounted side airbags and side-curtain airbags are now standard, and Access Cab and Double Cab models get active front headrests. The larger, full-size 2009 Tundra features a massive 5.7 engine which produces 381 horsepower and 401 lb/ft of torque. The two most fuel-efficient models in Toyota’s lineup, the 2009 Yaris and 2009 Prius, remain largely unchanged for 2009. Expect an all-new and even more fuel-efficient Prius for 2010.

Like other Japanese manufacturers, Toyota is conservative on the amount of incentives and rebates it offers. However, Toyota tends be more generous than one of its primary competitors, Honda. Currently, Toyota rebates average about $2,500 per vehicle, which is still fairly low compared to the domestics.

As further proof of their sales dominance, Toyota recently announced that it just manufactured its 15 millionth car in North America after twenty years of production. In other news, Toyota is counting on a large increase in the hybrid market. It currently produces about 260,000 a year, and the automaker hopes to hit the 1 million in the early 2010s. The hot-selling Prius hybrid is due for a redesign in late 2009(will be an '10 model), which should help keep sales strong.

