All 740 models receive a turbocharged 3-liter six-cylinder with 315 horsepower and an eight-speed automatic transmission. Selectable driving modes allow you to adjust engine and transmission response to your taste. The standard self-leveling rear air suspension assures passenger comfort on long trips.
The long-wheelbase variant, formally known as the 740Li, offers an additional six inches of rear legroom, which gives the 740 one of the roomiest backseats in the industry. You can add BMW's xDrive all-wheel drive system to any model.
As you would expect, the interior comes dressed in fine wood and leather. You also get thoughtful touches like four-zone climate control, 20 GB of audio storage, voice controls and 12-speaker surround sound. Long-wheelbase models can get power rear seats with ventilation and massage.
Buyers in search of the ultimate luxury cruiser will appreciate the Executive Package, which adds massaging and ventilated front seats, soft-close automatic doors, BMW concierge services and a Harman Kardon audio system. The other major option package, M Sport, adds sportier trim inside and out, 19- or 20-inch wheels, and a higher top speed.
The Cold Weather Package gets you heated rear seats, a heated steering wheel and a BMW ski bag. The Lighting Package adds LED headlights and automatic high beams. There's also the Driver Assistance Plus Package with advanced safety technology like a surround-view camera system, lane-departure warning and a driver alertness monitor.
You can also select from high-end individual options like a self-parking system, night vision with pedestrian detection, a 16-speaker Bang & Olufsen sound system and a rear entertainment system.
If you expect to carry a full load of passengers, or are simply a fan of big luxury, we recommend upgrading to the stretched Li model. You get a lot of extra iron for your money and an ultra-prestigious look that is hard to match.
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