Most of our dealer and finance partners are offering at-home car buying services. Learn more

Buy a car from the
safety of your home.

Look out for these badges when shopping for a vehicle.

Virtual Shopping

Virtual Shopping Experience Connect with the dealer, ask questions and get a vehicle tour through video chat.

E-Transactions

E-Transaction Purchase, trade-ins, and/or financing can be completed electronically and remotely.

Delivery

At Home Test Drive and Delivery Your vehicle of choice will be delivered to you for a test drive and/or after purchase.

Sanitization

Enhanced Sanitization Dealers will go the extra mile to ensure their vehicles and premises are clean and safe.

*Confirm at home service details with dealer.
OK
Toyota
Prius Prime
2021
Go

2021 Toyota Prius Prime: Preview, Pricing, Release Date

Justin Cupler
Automotive Editor - April 29, 2020

Model Preview

Though Toyota has offered a plug-in model since 2012, the first-generation Prius Prime arrived in 2017. Toyota based the Prime on the standard Prius, but it carried a unique look with its exclusive headlights, taillights, and interior styling. The Prius Prime has remained mostly unchanged since its debut, but an update in 2020 brought in a new seating configuration, standard smartphone integration, and a few other features tweaks. We expect the 2021 Prius Prime to be a carryover model.

As a carryover model, we expect the 2021 Toyota Prius Prime to roll in with the same basic styling it’s had since its 2017 debut. This will include its slitlike headlights, wing-shaped taillights, a swoopy roofline, and more. The only change we’re anticipating is the Wind Chill Pearl paint option replacing Blizzard Pearl.

Inside, the current Prius Prime replaced the fixed rear center console with a far more useful center seat. It also gained standard smartphone integration and two rear USB ports. Other than these updates, the interior has remained the same since its 2017 debut. We expect its interior design to remain unchanged in 2021.


Toyota Prius Prime

Under its hood, all has remained the same since its debut, and we expect this to continue into 2021. If this is the case, the 2021 Prius Prime will include a 1.8-liter four-cylinder engine paired with an electric motor that combine for 121 horsepower and a 25-mile all-electric driving range. Unlike its hybrid sibling, the Prius Prime has no all-wheel-drive option.

The current Toyota Prius Prime is an IIHS Top Safety Pick thanks to “Good” crash safety ratings in all tests except the “Acceptable”-rated passenger-side small-overlap test. Also helping it achieve this TSP status are its “Acceptable” headlights and “Superior”-rated standard automatic emergency braking system. We expect the 2021 Toyota Prius Prime to continue with the same safety ratings and features, but it’ll likely lose its Top Safety Pick status due to new IIHS criteria, which requires a “Good”-rated passenger-side small-overlap test.

Pricing & Release Date

There is no official on-sale date set for the 2021 Toyota Prius Prime, but we expect a July 2020 production kickoff date.

Pricing is also unconfirmed for the 2021 Prius Prime, but we don’t expect it to stray too far from the current MSRP of $28,855 to $34,755 (destination fees included).

This plug-in hybrid will compete with the Hyundai Ioniq Plug-In, Honda Clarity Plug-In, and Kia Niro Plug-In Hybrid.

Learn more about the current Prius Prime on sale now »

Pictured: 2020 Toyota Prius Prime

2020 Model Available

New Car Quick Quote

Please select a model

Get Your Price

Model Years

Comments

Find Your New Toyota Prius Prime On CarsDirect

Price It New

Insider Information

We have information you must know before you buy the Prius Prime. We want to send it to you, along with other pricing insights.

Submit

I agree to receive emails from CarsDirect. I understand that I can unsubscribe at any time.
We will not spam you, and will never sell your email. Privacy Policy.

Thank you. You are now subscribed to our Pricing Insider updates.

Buying With CarsDirect

We have partnered with trusted dealers in your area to give you a great price on the new Toyota Prius Prime.
This is how it works:

  • We connect you to the Internet Department at a Trusted Dealership.
  • Use the CarsDirect Target Price as a tool in your negotiation.
  • The dealer will help you with financing or leasing, as well as trade-in options.

Toyota Prius Prime By Year

COPYRIGHT 1999-2020 MH Sub I, LLC dba CarsDirect.com.