
The 2019 Ford Ranger will carry a starting price tag of $25,395 (all prices include the $1,095 destination fee). We know this because Ford has a configurator on their website for the 2019 Ranger, allowing all of us to spend a large amount of time building the perfect mid-size pickup.
The base Ranger is an XL SuperCab model with a six-foot bed and two-wheel drive. Adding four-wheel drive increases the price by $4,160. Going with the SuperCrew option, which brings two full-size rear doors and a five-foot box, is an extra $2,220.
Next up in the Ranger lineup is the XLT model, which costs $29,035. Interestingly, adding four-wheel drive is an extra $4,000 here, while the SuperCrew layout is an additional $2,175. The range-topping Lariat trim is priced from $33,305. Going with four-wheel drive or the SuperCrew body style costs the same as it does on the XLT. When fully loaded, the most expensive Ranger can tip the scales at over $46,000.
There's been a resurgence of mid-size pickups recently, as more consumers are looking for trucks that offer high levels of versatility, but are easier to drive and more affordable than full-size offerings.
When it comes to the opposition, the Ranger is priced competitively. The Honda Ridgeline starts at $30,985, the Toyota Tacoma costs $26,445, the Nissan Frontier is priced at $18,990, the Chevrolet Colorado carries a price tag of $21,195, and the GMC Canyon costs $22,395.
We should point out that General Motors' twins are offered in base trims with extremely low MSRPs. And those models are rarely stocked and excluded from promotions. Taking that into consideration, a more realistic starting price for the Colorado is $24,659, and for the Canyon is $25,895.