2019 Toyota Yaris Sedan Getting $500 Price Cut

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Senior Pricing Analyst

As CarsDirect’s resident pricing analyst, Alex offers must-know analysis of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured in publications such as Car and Driver, Motor Trend, Automobile Magazine and Autoblog.

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, Senior Pricing Analyst - August 8, 2018

This fall, the Toyota Yaris iA is undergoing yet another name change and will soon be called the 2019 Yaris Sedan. Along with an expanded range of trims & options, the value-oriented model will also be more affordable.

Order guides reveal the updated car has been priced $500 lower than the iA. However, you may find there are some drawbacks as a result, and prices at the higher end are poised to rival the Corolla.

Here's what you need to know.

Price Cut

The latest pricing documents show the new Yaris L Sedan will start at $16,370 including a destination charge of $920. That's $500 less than the outgoing iA, which has an MSRP of $16,870.

Choosing the optional automatic transmission adds $1,100 for a price tag of $17,470 (again, $500 less than the previous year). Prices will range up to $19,470 for the new XLE trim.

Developed with Mazda and introduced back in 2016 as a Scion, the iA offered unique driving dynamics and value-oriented features like a touchscreen audio system, alloy wheels and a low-speed pre-collision system.

Now, after several name changes, the model is quite different. It's no longer a mono-spec vehicle, and will soon be available in 3 familiar trims: L, LE and XLE.

The new XLE brings a number of premium features like chrome accents, leatherette-trimmed seats, automatic LED headlights, automatic climate control and rain-sensing wipers.

As before, all Yaris Sedans will come standard with a low-speed collision system. Essentially a version of Mazda's Smart City Brake Support, the system functions at speeds of up to 19 mph.

Still A Good Value?

If you're looking for a solid value, the Yaris Sedan probably won't disappoint. At $16,370, a base Yaris L Sedan will actually be $185 less expensive than the current Yaris L 3-Door ($16,555).

For the moment, that means the Yaris Sedan will be Toyota's most affordable model. Unfortunately, the vehicle's $500 price cut does come with a drawback— namely 15-inch steel wheels instead of alloys.

For an extra $1,000, you can upgrade to the new LE trim, which gets you 16-inch split-spoke alloys, a smart key system with push-button start, color-keyed rear lip spoiler/side mirrors with LED turn indicators, fog lamps and more.

At the top of the range, the XLE will be just $150 less-expensive than the cheapest Corolla ($19,620 for the 2019 Corolla L with CVT). At that point, the Yaris Sedan could be a tough sell for some shoppers.

The Corolla offers a more spacious interior plus more advanced technology like auto emergency braking with pedestrian detection, adaptive cruise control, lane departure warning and more.

For those looking to buy an outgoing Yaris iA, it's worth noting that discounts tend to favor buying instead of leasing in most parts of the country.

In San Francisco, the iA is eligible for a $1,000 rebate. However, leasing can be a horrible proposition because of significantly less-favorable discounts.

In the Bay Area, the car is advertised at $229 for 36 months with $2,199 due at signing. That comes out to an effective monthly cost of $290, $5/month more than a 2018 Camry LE ($285) despite an over $7,000 difference in MSRP.

, Senior Pricing Analyst

As CarsDirect’s resident pricing analyst, Alex offers must-know analysis of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured in publications such as Car and Driver, Motor Trend, Automobile Magazine and Autoblog.

Follow On: Twitter

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