2020 Chevrolet Corvette Buyers Can Customize Their VIN

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Senior Pricing Analyst

As CarsDirect’s resident pricing analyst, Alex offers must-know analysis of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured in publications such as Car and Driver, Motor Trend, Automobile Magazine and Autoblog.

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, Senior Pricing Analyst - July 23, 2019

The recently announced 2020 Chevy Corvette appears to offer no shortage of choices for customization. However, buyers looking to go beyond colors, trims, and wheel designs actually have the ability to take things even further by having a say in their car's vehicle identification number.

According to Chevy's latest order guide, all versions of the C8 Stingray purchased via factory order are eligible for a customer-selectable VIN option. As we've seen with past instances with the C7 generation, buyers can request the last 5 digits of the car's VIN (as opposed to the full 17 digits).

While that doesn't let you spell out your name or call out your favorite sports team, it does create the opportunity to take the phrase "make it yours" to another level by memorializing things like a date or other number otherwise significant to you personally or from a collector's standpoint.

However, the option certainly doesn't come cheap. According to GM spokesperson Kevin Kelly, the option adds $5,000. That's $1,000 per digit, about 8% of the car's approximate base price of $60,000. Not all VINs will be eligible for customization and will be subject to availability.

Kelly adds that "If the customer orders early enough we can hold a desired VIN for them." Translation? If you're set on staking your claim on a specific number, you may want to place your order sooner rather than later. Deliveries are expected to begin sometime in early 2020.

Learn more about the 2020 Corvette »

, Senior Pricing Analyst

As CarsDirect’s resident pricing analyst, Alex offers must-know analysis of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured in publications such as Car and Driver, Motor Trend, Automobile Magazine and Autoblog.

Follow On: Twitter

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