2021 BMW iX3 Production Canceled For U.S.

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Automotive Editor

Based out of the Washington, D.C. area, Joel Patel is an automotive journalist that hails from Northern Virginia. His work has been featured on various automotive outlets, including Autoweek, Digital Trends, and Autoblog. When not writing about cars, Joel enjoys trying new foods, wrenching on his car, and watching horror movies. 

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, Automotive Editor - March 10, 2020

Multiple automakers have entered the electric scene with luxurious SUVs and more are in the pipeline. But BMW, going against the grain, is actually cutting an electric vehicle from its plans: the iX3. The automaker confirmed the news to cancel plans to bring the iX3 SUV to the United States with Automotive News.

BMW didn’t provide a concrete reason behind why it decided against bringing the electric SUV to America, but it probably has a lot to do with the overall lack of popularity of electrified cars. “At this time we do not have plans to bring the iX3 to the U.S. market,” a BMW spokesman told the outlet. Auto News also points toward a possible issue with range for the iX3.

Consumers in the U.S. prioritize range over everything else, which could explain why Tesla has been one of the few automakers to make EVs that Americans are interested in purchasing. While the iX3 doesn’t have an official range from the EPA yet, the outlet cites an unnamed retailer that stated it wouldn’t be worth being a model in the U.S. unless it had a range of at least 300 miles. With the current state of batteries, that number seems unlikely. Further hampering the iX3’s appeal was BMW’s decision to only offer the SUV with a rear-wheel-drive layout.

While the iX3 won’t be coming to the U.S., we still expect BMW to offer the EV in other markets due to increased emissions regulations. China and Europe have shown interest in electric cars, so it’s highly likely that the SUV will be sold in those markets. Globally, electric-vehicle consumers aren’t as worried about range as consumers in the U.S. are and other countries have a lot more incentives for consumers to purchase an EV.

The iX3 is an electric SUV that’s based on the X3, BMW’s popular compact SUV. The SUV is expected to come with a 74-kWh battery pack and have a range of roughly 273 miles. Production of the SUV was set to take place in China.

If the iX3 did make its way to our market, it would face off against the Tesla Model Y, Ford Mustang Mach-E, Jaguar I-Pace, Mercedes-Benz EQC, and Audi e-tron. The largest competitors would be the EQC and the e-tron, which have a range of 279 miles and 204 miles, respectively.

BMW isn’t the only automaker to hit the pause button on one of its upcoming electric cars for the U.S. market. Volkswagen decided not to sell the ID.3 in the U.S., Mercedes pushed the launch date of the EQC back by a year to 2021, and the Kia Soul EV has been delayed multiple times.

Aside from the fact that BMW won’t bring the iX3 to America, it is still planning to bring two other EVs to the market sometime in 2021. The German brand is working on the iNext, an electric crossover, and the i/2021/bmw/i44, an electric sedan. Both of those options are expected to have a range of 370 miles on Europe’s tests.

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, Automotive Editor

Based out of the Washington, D.C. area, Joel Patel is an automotive journalist that hails from Northern Virginia. His work has been featured on various automotive outlets, including Autoweek, Digital Trends, and Autoblog. When not writing about cars, Joel enjoys trying new foods, wrenching on his car, and watching horror movies. 

Follow On: Twitter

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