Hyundai Santa Cruz Costs Nearly $41k Fully-Loaded

The 2022 Hyundai Santa Cruz is one of the more exciting upcoming vehicles. The tiny pickup truck is set to kick-start a new segment of small pickups that’s aimed at consumers who don’t need something to tow large cargo regularly. While the Santa Cruz is smaller than other pickup trucks on sale, it’s not that far off in pricing, especially when you get a fully-loaded model. Opting for the Santa Cruz’s range-topping Limited trim with all-wheel drive brings a price tag of $40,905 with destination.

The Santa Cruz starts at $25,175, but adding more features, the available turbocharged 2.5-liter four-cylinder engine, the eight-speed dual-clutch automatic transmission, and all-wheel drive sees pricing approach $41,000. The gap between the Santa Cruz’s most affordable trim to its most expensive one is $15,730. We’re not surprised by the large variation in pricing, as pickup trucks have some of the widest gaps between entry-level and range-topping trims. The Ford F-150 has a gap of roughly $44,000 in its lineup and that doesn’t even account for available packages and powertrain upgrades.

The most expensive Ford Maverick that consumers can purchase is the Lariat trim with the turbocharged 2.0-liter four-cylinder engine that starts at $28,070. Tick every single option available and all-wheel drive, and you’re looking at spending $40,370 for a loaded Maverick.

For the extra money, the Santa Cruz promises to be a more high-tech and comfortable truck than the Maverick with differences like a 10.25-inch touchscreen, a fully digital instrument cluster, ventilated and heated seats, a heated steering wheel, leather upholstery, and a Bose audio system. The Santa Cruz Limited also comes with an extensive list of standard safety features, while Ford Co-Pilot360 is optional on the range-topping Maverick.

Then, there’s also the performance aspect of the 2022 Santa Cruz. The turbocharged 2.5-liter four-cylinder in the Hyundai makes 275 horsepower and 310 pound-feet of torque, while the Maverick’s available turbo engine is rated at 250 hp and 277 lb-ft of torque. With a quick-shifting DCT, the Santa Cruz should feel quicker in a straight line than the Maverick.

We’re not all that surprised to see the Santa Cruz top out at $41,000. Pickup trucks are some of the most expensive vehicles on the market and they offer automakers with the widest profit margins. So, consumers looking to get good value should stick with one of the lower trims. Not to mention, $41,000 gets you a well-equipped midsize pickup with far more capability and interior space than the Santa Cruz.

Learn More: Hyundai Santa Cruz Preview