Volvo Targets 250-Mile Range, Sub-$40,000 Price for First EV

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Automotive Editor

Zac Estrada is an automotive journalist and contributing writer who hails from Santa Barbara, CA. Zac attended Northeastern University's School of Journalism in Boston and currently runs the automotive blog Confessions of an Autoholic. 

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, Automotive Editor - March 14, 2017

Volvo's wave of new models will include a battery electric vehicle to rival vehicles like the Chevrolet Bolt EV and upcoming Tesla Model 3 for range.

Volvo's US head Lex Kerssemakers told Automotive News last week at the Geneva Motor Show the automaker would bring an electric vehicle with a range of at least 250 miles and a starting price of between $35,000 and $40,000 to market. That would put Volvo right in the path of the Bolt, before federal and state incentives. The upcoming Tesla Model 3 is also expected to be priced from $35,000 before incentives, with a range of 215 miles.

What's less certain is what the new model will be called and whether it will be based on the upcoming XC60 crossover or a smaller to-be-announced model. It's likely that Volvo's EV will take the form of an SUV rather than a car, since it's what most buyers want these days.

Volvo's approach also appears to be more in line with making a long-distance EV rather than a vehicle that simply complies with emissions regulations. While electric range is improving, models such as the Nissan Leaf and Volkswagen e-Golf are still around the 100-125 mile range, which is enough for most daily commutes, but not enough to serve as a primary vehicle for many households. A 250-mile EV, especially one with fast charging, could convince buyers to look at electric cars differently – as Chevrolet has done with the Bolt.

Expect to see Volvo's first all-electric model in 2019.

Volvo XC60

, Automotive Editor

Zac Estrada is an automotive journalist and contributing writer who hails from Santa Barbara, CA. Zac attended Northeastern University's School of Journalism in Boston and currently runs the automotive blog Confessions of an Autoholic. 

Follow On: Twitter | Google+ | Website