2021 Genesis GV80 Gets First Lease Price Cut

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Senior Pricing Analyst

As CarsDirect’s resident pricing analyst, Alex offers must-know analysis of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured in publications such as Car and Driver, Motor Trend, Automobile Magazine and Autoblog.

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, Senior Pricing Analyst - March 10, 2021

If you've been waiting for a deal on the new Genesis GV80, you may be in luck. According to the brand's latest dealer leasing bulletin, the midsize luxury SUV is eligible for up to a $1,000 discount and benefits from a cheaper lease price in March. However, our analysis finds that these incentives still leave a lot to be desired.

This month, you can lease a 2021 GV80 2.5T from $559 for 36 months with $5,479 due at signing based on an MSRP of $49,925 and 10,000 miles per year. Its effective cost comes out to $711/month. Compared to last month's deal of $589 with $5,499 at signing, this translates to a price cut of approximately $31/month.

But is that really a good deal? After all, GV80 lease prices have been awfully expensive and essentially unchanged from the SUV's launch last fall. Even at $711, the GV80 still manages to be $121 per month more expensive than a 2021 Lexus RX 350L ($590) here in California despite a roughly $7,000 difference in MSRP.

The fact is that the GV80's price cut lacks a major change in fundamentals. While there's now a $1,000 manufacturer lease cash incentive that didn't exist before, the underlying lease rate on the featured configuration is still rather high at 4.1% (down from 4.3%). Still, these are positive changes compared to buying.

As before, the GV80's financing rate is 1.9% APR for 60 months with no cash incentives. Bargain-hunters may find the Buick Enclave to be a way better deal. Apart from 0% APR for 72 months, it's almost half as expensive to lease with an effective cost as low as $375, making it one of the cheapest leases on a luxury SUV.

Current Genesis offers end on March 31, 2021.

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, Senior Pricing Analyst

As CarsDirect’s resident pricing analyst, Alex offers must-know analysis of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured in publications such as Car and Driver, Motor Trend, Automobile Magazine and Autoblog.

Follow On: Twitter

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