2024 Toyota Tundra Has A $1,000 Texas Loyalty Discount

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Senior Pricing Analyst

As CarsDirect’s resident pricing expert, Alex offers must-know analyses of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured by The Wall Street Journal, Fox Business, Motor Trend, Automobile Magazine, and more.

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, Senior Pricing Analyst - February 26, 2024
Toyota Tundra truck towing

Toyota owners in the Lone Star State can now score an even better deal on the 2024 Tundra. According to a bulletin sent to dealers by Gulf States Toyota, there's a $1,000 loyalty discount on most versions of the Tundra and Tundra Hybrid. This could be a chance to score a deal on a model that seldom benefits from discounts.

Through March 4th, 2024 Tundra trucks are eligible for a $1,000 loyalty discount when buying or leasing. To qualify, you'll need to currently own or lease any Toyota vehicle. A trade-in isn't required, and the incentive can be combined with other Toyota Tundra deals for the most savings. Remaining 2023 Tundras also qualify.

Toyota Tundra truck brown interior

What's more, Tundra Hybrids are eligible for the same great deal. The only exclusion is the high-performance TRD Pro. The incentive launched on February 16th and created an unusual chance to save. Gulf States Toyota (GST) actually extends beyond just Texas and into Arkansas, Louisiana, Mississippi, and Oklahoma.

Gulf States Toyota incentives differ from deals in other parts of the country. For example, the 2024 Tundra SR5 Crew Max is advertised at $399 for 36 months with $4,999 due at signing. With an effective cost of $538 per month before taxes & fees, we consider this an exceptional value given its MSRP of over $52,000.

And that's before the loyalty discount. Alternatively, Tundra deals for buying feature a choice between 4.99% financing for 60 months or a $750 Customer Cash incentive. On a $50,000 truck, we estimate that the APR deal could save buyers roughly $2,600 compared to taking the rebate assuming a loan at 7% APR.

Toyota isn't the only brand offering deals in Texas. Earlier this month, Chevy announced 1.9% financing for 72 months on 2024 Silverados. That's a full percentage point lower than the 2.9% APR deal available in other parts of the U.S. This ranked among the best Presidents' Day deals and is available through March 4th.

Explore Toyota Tundra Deals

, Senior Pricing Analyst

As CarsDirect’s resident pricing expert, Alex offers must-know analyses of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured by The Wall Street Journal, Fox Business, Motor Trend, Automobile Magazine, and more.

Follow On: Twitter

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