Best Presidents' Day Car Deals For 2019

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Senior Pricing Analyst

As CarsDirect’s resident pricing analyst, Alex offers must-know analysis of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured in publications such as Car and Driver, Motor Trend, Automobile Magazine and Autoblog.

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, Senior Pricing Analyst - February 18, 2019

We've found 7 brands offering deals for Presidents' Day 2019. So far, holiday specials for buying & leasing involve up to $1,000 in extra savings you wouldn't be able to get otherwise. We'll also tell you about 0% financing plus cheaper lease deals on new cars, trucks and SUVs.

We'll be updating this list as Presidents' Day car sales are announced, so be sure to check back for the latest information.

Updated 10:56 am: Added new Honda deals

Ford Presidents' Day Offers

Ford EcoSport

Ford is offering regional deals for Presidents' Day.

Here are the best deals so far.

Through February 28, Ford is offering a $1,000 trade-in assistance bonus on the 2019 Fusion (Gas), Edge and F-150. Eligible 2018 models include the EcoSport and F-150. Here in Los Angeles, you can now get up to $4,000 off 2018 EcoSports in stock the longest.

Between February 15-18 only, Ford is offering $6,350 in lease discounts on the Fusion SE with EcoBoost engine.

You'll also see cheaper leases on other models like the 2019 Escape, like $219 for 36 months with $999 due at signing. Other eligible models include the Edge and Explorer.

Explore all Ford models »

Honda Holiday Offers

Honda CR-V

Starting February 15, Honda is offering a handful of special offers.

You won't see it advertised, but Pilots are now eligible for an extra $1,000 in dealer cash. You'll now be able to save up to $1,600 when leasing. Or, take advantage of 1.9% APR for 60 months when buying.

Most versions of the Accord get an extra $1,000 in dealer cash for Presidents' Day. Given that it's the end of the model year, expect dealer discounts to be extremely aggressive. The offer ends February 28.

Through April 1, Honda is offering a rare APR deal and the lowest rate we've seen in about a year on the CR-V. However, like most used car promos, the rate is only available when financing up to 36 months when you have excellent credit.

If you're planning on choosing a more common 48 or 60-month term, the rate rises to 2.99%. You also have a 72-month option at 3.99% APR. 2014 to 2019 factory-certified vehicles are also the only years eligible. Factory-certified and dealer-certified aren't the same thing, so be sure to ask if it isn't clearly spelled out.

    Explore all Honda models »

    Kia Presidents' Day Bonus

    Kia Sorento

    Kia is offering up to a $1,000 Presidents' Day Bonus on select models.

    Incentives vary by region, but here's what we know so far.

    Southern, Southwestern and Western U.S.: Extra $1,000 off 2019 Sorento V6, $500 off Optima

    In California, you can now get up to $3,000 off any 2019 Optima or choose 0% financing for 48 months plus $500 cash. The Sorento V6 is eligible for as much as $4,000 when choosing an EX, SX or SX-L model.

    Central U.S.: Extra $500 off 2019 Sportage & Sorento V6

    In Chicago, you can now get up to $2,500 off any Sportage or choose 0% APR for 48 months plus $500 cash.

    Offers end February 28.

    Explore all Kia models »

    Subaru Presidents' Day Sale

    Subaru Outback

    Subaru practically never offers holiday deals. Presidents' Day is proving to be a rare exception.

    This deal starts February 15 and applies to all 2019 Outbacks. On a $28,000 vehicle, a 6-year loan at 0.9% would equate to $773 in interest. If you were to finance at 5.0%, you'd pay nearly $4,500. Based on our analysis, this is Subaru's best financing deal at the moment on any model.

    Alternatively, the brand is also offering 0% APR for 36 months. This particular deal isn't new, but could be a good option if you don't need the flexibility of a longer-term loan. No other Subaru offers any special advantage in buying for Presidents' Day.

    Offer ends February 28 and is available in most parts of the country.

    Explore all Subaru models »

    Nissan Presidents' Day Bonus

    Nissan Rogue Sport

    On February 8, Nissan began introducing regional offers for Presidents' Day. So far, the only advantages we're seeing for the holiday are in the Northeastern U.S. on the Rogue Sport and Altima.

    Here's what you need to know.

    In New York, you can now get up to $2,000 off any Rogue Sport. However, discounts are actually better when leasing with up to $2,925 in savings. You can lease a Rogue S (All-Wheel Drive) from $179 for 36 months with just $2,080 due at signing when factoring the bonus.

    With an effective cost of $237/month, that makes this a cheaper vehicle to lease than the Nissan Kicks SV ($341). It may be hard to believe, but you'll be getting a larger, more expensive vehicle and saving over $100 (per month!) because discounts are more favorable on the Rogue Sport.

    In New York, buyers can now get up to $2,500 off the redesigned Altima. That includes a $1,500 rebate, the $500 holiday bonus and a $500 incentive for financing through Nissan Motor Acceptance Corp (NMAC). That's good, but you can do a bit better when leasing.

    At the same time, Nissan is offering up to $3,100 in lease incentives. However, the catch is that the best deals are on the 2.5 S version with front-wheel drive. Pick any other style and the amount drops to just $1,975. Offers on the Altima S start at $179/month.

    Offers end February 28.

    Explore all Nissan models »

    Toyota Presidents' Day Bonus

    Toyota Highlander

    Starting February 12, Toyota began offering bonuses worth up to $1,000 on select models.

    Offers vary by region, but here's what we know so far.

    Chicago: From February 12-18, the redesigned 2019 RAV4 gets a $500 leasing bonus. You can now lease an LE from $229 for 36 months with $2,899 due at signing. Previously, the offer was $249 with $2,699 at signing. Comparing effective lease costs, that's an advantage of $14/month ($310 vs. $324).

    Cincinnati: Between February 14-19, Toyota will offer a $500 Presidents' Day Bonus on the 2019 Highlander, Highlander Hybrid and Tacoma. Highlanders will be eligible for a total of $1,750 in purchase discounts, while the Tacoma gets $1,500.

    From February 13-28, the brand has doubled Yaris Sedan rebates from $1,000 to $2,000. This is a Customer Cash incentive that can only be used when buying. Your other choice is to take 0% APR financing for up to 72 months.

    Gulf States, Portland: Between February 13-28, the 2019 Yaris Sedan is eligible for $2,250 in Customer Cash. Earlier this month, the amount was $1,000, which makes this a 125% increase in savings. This is much better than the featured financing incentive, 2.9% APR for 24 to 72 months.

    Check back for additional offers as they're announced.

    Explore all Toyota models »

    Mazda Presidents' Day Bonus

    Mazda Mazda3

    Mazda is offering bonuses worth up to an extra $720 for Presidents' Day.

    Offers vary by region, but here's what we know.

    Gulf States (Texas, Louisiana, etc.): From February 14-19, all 2018 models will be eligible for a $500 bonus. However, given that most 2018s have sold out at this point, your main advantage here will be on the Mazda3 and Mazda6.

    In Houston, you'll be able to get up to $3,000 off any 2018 Mazda3 Hatchback or $2,500 off the Mazda6 when choosing a Sport or Touring trim.

    Northeast (Boston, New York, Philadelphia, etc.): Between February 13-28, the 2018 Mazda6 gets a $720 leasing bonus. If you're buying, the Mazda6 and 2018 Mazda3 are eligible for $500 in additional Customer Cash.

    Note that the extra $500 is Customer Cash, which means you can't combine it with APR offers (currently 1.9% for 60 months). One of the better deals is the Mazda3 Hatchback, which benefits from $2,500 in combined savings.

    As before, Mazda owners can get a $750 loyalty bonus plus $500 in trade-in assistance on any model.

    Explore all Mazda models »

    , Senior Pricing Analyst

    As CarsDirect’s resident pricing analyst, Alex offers must-know analysis of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured in publications such as Car and Driver, Motor Trend, Automobile Magazine and Autoblog.

    Follow On: Twitter

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