Best Toyota Deals & Lease Offers: August 2018

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Senior Pricing Analyst

Alex Bernstein is the Senior Pricing Analyst for CarsDirect.com. Each month he studies immense volumes of pricing and incentives data in search of trends that are useful to car shoppers. In the process, he often breaks industry news stories -- his analyses and insights have been featured on websites such as Automotive News, The Detroit News, Autoblog, The Truth About Cars and The Car Connection.

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, Senior Pricing Analyst - August 21, 2018

Financing rates from Toyota remain pretty awful. 0% financing has been slowly scaled back (or eliminated entirely). Leases remain fairly good, like this month's $209/month lease on the 2018 RAV4 LE.

Shopping for a 2018 Camry? August marks the introduction of its first rebate worth $1,000. Toyota has held off on offering rebates since the vehicle's launch over a year ago, making this a major development.

Current offers from Toyota vary by region and expire September 4, 2018. Examples listed here are for Southern California unless noted otherwise. Expect some sort of holiday bonus prior to Labor Day on select models.

Update: Toyota has started introducing Labor Day offers in select regions. Please see our special Labor Day deal coverage for the latest information.

Toyota Incentives & Lease Deals This Month

Model Best Lease Deal Best Finance Offer Best Cashback Incentive
Toyota Corolla
Toyota Corolla
Lease from $189/month Finance from 0.9%/48 months Up to $1,500
Toyota RAV4
Toyota RAV4
Lease from $209/month Finance from 1.9%/48 months Up to $1,500 rebate
Toyota Camry
Lease from $189/month (New York) Finance from 0.9%/48 mos $750 College Grad Rebate
Toyota Highlander
Toyota Highlander
Lease from $249/month (New York) Finance from 3.9%/60 mos + $500 bonus Up to $1,000 rebate
Toyota Tacoma
Toyota Tacoma
Lease from $299/month Finance from 1.9%/60 months Up to $1,000 rebate

See the full Toyota lineup »

Tips on Toyota Financing, Lease Specials and Rebate Offers

You can generally rely on solid deals from Toyota— especially when it comes to purchasing and financing. The Japanese automaker has been delving further into zero percent financing for 72 months across more of its lineup.

When you get to the dealer, expect to find a healthy selection of models like the Camry, Corolla and RAV4. However, shoppers should be aware that models like the Tacoma tend to be extremely rare and see very little (if any) discounting.

Considering an older model in stock? Incentives tend to peak just before a model sells out. However, Toyota tends to cancel its lease deals first. So if you see a stellar lease, we recommend snagging it while you can.

And don't forget— every Toyota offers 2 years of complimentary ToyotaCare which includes free routine maintenance and roadside assistance. Fewer automakers have been offering this type of perk when buying a new car.

Finally, recent college grads should be sure to ask about the Toyota College Grad Rebate. It features a $750 bonus that can be combined with most other offers, although you'll have to finance or lease your vehicle in order to get it.

, Senior Pricing Analyst

Alex Bernstein is the Senior Pricing Analyst for CarsDirect.com. Each month he studies immense volumes of pricing and incentives data in search of trends that are useful to car shoppers. In the process, he often breaks industry news stories -- his analyses and insights have been featured on websites such as Automotive News, The Detroit News, Autoblog, The Truth About Cars and The Car Connection.

Follow On: Google+ | Website