CarMax Deal Can Get You Free Dunkin' Donuts

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Senior Pricing Analyst

As CarsDirect’s resident pricing analyst, Alex offers must-know analysis of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured in publications such as Car and Driver, Motor Trend, Automobile Magazine and Autoblog.

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, Senior Pricing Analyst - April 12, 2021

CarMax, one of the nation's largest used car retailers, has announced a special incentive for test-driving its vehicles. As part of its "Doin' Donuts" promo with Dunkin' Donuts, the company is offering a $10 gift card to shoppers who participate in a 24-hour test drive that can score you a chance to win "free donuts for a year."

To qualify, the rules state that you'll have to be 18 or over outside of the states of Idaho, Oregon, Utah, and Washington with a driver's license and both comprehensive & collision coverage. You'll also need a Twitter or Instagram account and tag @CarMax with the hashtags #DoinDonuts and #24HrTestDrive.

While participants can score the $10 Dunkin' card through this promo by going through a few hoops on social media, the "Grand Prize" (of which there will be 24 total available via random drawing) involves a $400 gift card plus a "signature donut holder" for your car. The company says the donut holder is valued at $20.

So is the promo really a good deal? Free gift cards aren't a new concept, and we've certainly seen dealers promise better offers involving $50 Target cards. While the company doesn't bother to explain how $400 can pay for a year of donuts, buyers may want to consider some of the pros & cons of buying through CarMax.

One of the advantages of buying a car from Carmax is the fact that you can transfer just about any vehicle from one of the company's 220 stores across the U.S., typically for a fee. However, Carmax utilizes no-haggle prices that will prevent you from being able to negotiate beyond what you'll see advertised on its website.

As a major retailer, CarMax has options for getting the buying process started online. However, some buyers may find that the company attempts to command manufacturer-certified prices without the same benefits. One of the drawbacks is that they don't qualify for CPO car deals like 0% APR on certified Chevy Bolts.

If you're looking for a haggle-free experience, Carmax could be an option worth considering. But if you're looking for the best deal, you may want to look at dealers in your area. You may find that to be more worth your time right now amidst an inventory shortage, record-high used car payments, and increasing prices.

Those with bad credit should be aware that the best brands for subprime buyers have incentives that can make cars more affordable. One of the best subprime car deals involves 5.5% APR for 72 months on new Kia Souls. In contrast, CarMax's advertised used car rate for "Challenged" borrowers is as high as 25% APR.

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, Senior Pricing Analyst

As CarsDirect’s resident pricing analyst, Alex offers must-know analysis of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured in publications such as Car and Driver, Motor Trend, Automobile Magazine and Autoblog.

Follow On: Twitter

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