Ford Car Deals: Should You Wait Or Buy Now?

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Senior Pricing Analyst

As CarsDirect’s resident pricing analyst, Alex offers must-know analysis of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured in publications such as Car and Driver, Motor Trend, Automobile Magazine and Autoblog.

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, Senior Pricing Analyst - April 27, 2018

Ford recently announced that it will be discontinuing nearly every passenger car model here in the U.S. Although that could make for some stellar deals down the road, the changes aren't likely to take effect until at least 2020.

Shoppers thinking of buying now or within the next several months shouldn't feel deterred. However, there are some quirks you'll want to know about, especially when it comes to choosing rebates vs. financing.

Examples are based on a California location

Ford C-Max Hybrid

Ford C-Max Hybrid

Current offers: Up to $2,750 cash or 0% financing for 60 months plus $2,250 cash.

Our take: Given the mere $500 difference in rebates, you may find that it makes a lot more sense to take the financing.

On a $25,000 car, your cost with the 0% deal would come out to $22,750. With the rebates, it would be $23,988 assuming a 5-year loan at 3%.

That's an advantage of $1,238 in favor of zero percent financing.

Learn more about the 2018 C-Max Hybrid

Ford Fiesta

Ford Fiesta

Current offers: $2,500 factory cashback or 0% APR for 60 months.

Our take: In this case, you'd probably save more money by taking the rebate.

On a $17,000 car, your total cost would come out to $15,632 over 5 years with a 3% loan. With the 0% offer, it would be $17,000. But there's a better deal worth knowing about.

Believe it or not, dealers still have a good number of 2017 Fiestas still in stock. Even better, they're eligible for a larger rebate worth $3,000. Expect prices to be extremely aggressive at your local dealer.

However, don't expect to find particularly good lease deals. We often find that the Focus costs nearly the same amount of money to lease despite being a more expensive model because it's eligible for better incentives.

Learn more about the 2018 Fiesta

Ford Focus

Ford Focus

Current offers: $4,000 cashback or 0% APR for 60 months.

Our take: In the case of the Focus, taking the rebate should be a no-brainer for most buyers. On a $20,000 car, your cost after 5 years would be $17,249, assuming a 3% rate. With 0% APR, the cost would be $20,000.

You'll have a hard time finding discounts this good from a competitor without a bunch of strings attached. Just be aware that the Focus and Focus ST are both eligible, but the limited-production Focus RS is not.

Learn more about the 2018 Focus

Ford Fusion

Ford Fusion

Current offers: Up to $2,750 cash or 0% APR for 72 months + $750 bonus.

Our take: We've seen some crazily aggressive offers on the Fusion over the past year, nearly all of which are better than what's available today. There's also a catch worth knowing about.

The offers listed here assume a $750 bonus that you can only get when opting for an EcoBoost model. If you aren't planning to buy one with a turbo engine, you won't get the extra cash.

Leasing presents some stellar opportunities if you play your cards right.

Here in California, Ford consistently offers a $199/month, $0 down lease around holidays. If you're looking to snag that particular deal, look for a surge in discounts a couple days before Memorial Day.

Learn more about the 2018 Fusion

Ford Taurus

Ford Taurus

Current offers: Up to $6,000 rebate or 0% APR for 36 months + $2,500 bonus.

Our take: Although all versions of the Taurus are eligible for up to $6,000 off, the catch is that you'll have to finance through Ford Credit at normal rates to be eligible for a $2,500 bonus.

On a $28,000 car, your cost with the rebates would come out to $23,718 with a 3% loan over 5 years. With 0% APR offer, it would be $25,500. That's a $1,782 advantage in favor of rebates.

Learn more about the 2018 Taurus

, Senior Pricing Analyst

As CarsDirect’s resident pricing analyst, Alex offers must-know analysis of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured in publications such as Car and Driver, Motor Trend, Automobile Magazine and Autoblog.

Follow On: Twitter

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