Best Military Discounts On Cars In 2021

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Senior Pricing Analyst

As CarsDirect’s resident pricing analyst, Alex offers must-know analyses of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured by The Wall Street Journal, Fox Business, Motor Trend, Automobile Magazine, and more.

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, Senior Pricing Analyst - November 10, 2021

Over a dozen car brands are offering military discounts on new cars, trucks, and SUVs. However, incentives can vary and encompass different types of service members. In most cases, veterans, retirees, as well as spouses, and members of the same household may be eligible for deals when buying or leasing a car.

We looked at military car-buying programs from just about every brand and can help you understand what to expect as a member of the military looking to buy a car. Here's what you need to know about how to get a military discount and where the best deals are in 2021.

Updated November 10

How To Get Military Discounts On Cars

If you're active-duty military, it's generally a straightforward process for obtaining military discounts. In some cases, you may be eligible for a flat rebate on top of current offers.

For example, Ford offers a set cash bonus in addition to current offers. Others, like Toyota, offer a rebate with the caveat that it must be applied toward a finance or lease contract.

To be eligible for military car discount programs, shoppers generally need to be affiliated with any of the following branches: U.S. Army, Navy, Air Force, Marine Corps, Coast Guard, and Space Force, plus the National Guard and Reserve. The scope can vary for each automaker, so be sure to check with your dealer.

In most cases, programs can even sometimes be applied to veterans and retirees. For example, just before Memorial Day, we've seen GM expand its program to all veterans. Brands like Hyundai and Mitsubishi have even doubled their military discounts to $1,000 around Veterans Day, making it a better time to buy a car.

Sadly, some brands have curtailed military programs in 2021 due to changing market conditions. Earlier this year, GM discontinued Supplier Pricing for military members and replaced it with a less-attractive $500 cash incentive. As a result, offers for buying a car may not offer nearly as much savings as in past years.

Since rules and amounts can change, be sure to check program terms carefully. Together with advertised offers, the combined savings could save you serious money. Here are some of our favorite military discounts.

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Ford Military Discount

Ford Explorer

Ford's Military Appreciation Bonus Program involves a $500 bonus for buying & leasing.

In most cases, you can combine the discount with other incentives like cashback and APR deals involving 0% financing. Eligible groups include active military, reservists, retirees, and veterans within 2 years of separation. Spouses, surviving spouses, and other household members are also eligible.

That said, shoppers should know that Ford sometimes increases the discount around Memorial Day.

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Toyota Military Rebate

Toyota RAV4

Toyota's Military Discount Program offers a $500 military bonus. Unlike some of its competitors, the offer requires taking out a loan or leasing through Toyota Financial Services (TFS).

Those eligible for the offer include active military, reservists, and retirees. Veterans are also eligible within 2 years of discharge. Spouses and other household members are also eligible.

To get the biggest discount, consider stacking the offer with cash incentives. However, since there's a financing requirement, you may need to take out a loan at non-promotional standard rates. Alternatively, Toyota generally offers the option to choose low-interest financing in lieu of rebates.

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Cadillac Military Discount

Cadillac XT6

GM now offers Cadillac customers a $1,000 military discount. That's double the $500 incentive available when buying or leasing a new Chevy, Buick, or GMC vehicle. You can combine the incentive with other deals, plus transfer the offer to members of the same household.

While this is on par with competing luxury brands, it's nowhere near as good as a previous offer involving GM Supplier Pricing. With that incentive, buyers could score a haggle-free discount on many popular models. Eligible groups include active military, reservists, veterans, retirees, and their spouses.

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All Top Military Discounts On Cars

Here are some additional examples currently available to shoppers.

Programs can change, so be sure to check with your local dealer for the latest offers.

Program Name Requires Financing? Discount Who's Eligible Program Details Current Lineup
Acura Military Discount Program Yes $750 Active Duty, Reserve, Retired, Veteran & spouses View Acura Program Info Explore
BMW Military Discount Program Yes Varies By Model Active Duty, Reserve, Retired, Veteran & families View BMW Program Info Explore
Ford Military Discount Program Yes $500 Active Duty, Reserve, National Guard, Retired, Veteran, spouses & family household members View Ford Program Info Explore
Genesis Military Discount Program No $500 Active Duty, Reserve/National Guard, Retired, Veteran & spouses View Genesis Program Info Explore
GM Military Discount Program No $500-$1,000 Active Duty, Reserve/National Guard, Retired, Veteran & spouses View GM Program Info Explore
Honda Military Discount Program Yes $500 Active Duty, Reserve, Retired, Veteran & spouses View Honda Program Info Explore
Hyundai Military Discount Program No $500 Active Duty, Reserve/National Guard, Retired, Veteran & spouses View Hyundai Program Info Explore
Kia Military Discount Program No $400 Active Duty, Reserve, Retired & spouse View Kia Program Info Explore
Lexus Military Discount Program Yes $1,000 Active Duty, Retired, Veteran (within 2 years of separation) & family household members View Lexus Program Info Explore
Mazda Military Discount Program No $500 Active Duty, Reserve, Retired, Veteran & family household members View Mazda Program Info Explore
Mitsubishi Military Discount Program No $500 Active Duty, Reserve, Retired (20 years of duty) & Veteran (within 2 years of separation) View Mitsubishi Program Info Explore
Nissan Military Discount Program No $500 Active Duty, Reserve, Retired (20 years of duty) & Veteran (within 2 years of separation) View Nissan Program Info Explore
Subaru Military Discount Program Yes $500 Active Duty, Reserve, Retired & Veteran (within 12 months of separation) View Subaru Program Info Explore
Toyota Military Discount Program Yes $500 Active Duty, Reserve, Retired, Veteran & household members View Toyota Program Info Explore
VW Military Discount Program Yes $500 Active Duty, Retired (20 years of duty), Veteran (within 2 years of separation) & family household members View VW Program Info Explore

Updated November 10, 2021

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, Senior Pricing Analyst

As CarsDirect’s resident pricing analyst, Alex offers must-know analyses of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured by The Wall Street Journal, Fox Business, Motor Trend, Automobile Magazine, and more.

Follow On: Twitter

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