How To Avoid A Corvette Z06 Markup

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Senior Pricing Analyst

As CarsDirect’s resident pricing analyst, Alex offers must-know analyses of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured by The Wall Street Journal, Fox Business, Motor Trend, Automobile Magazine, and more.

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, Senior Pricing Analyst - November 18, 2021

The first-ever C8 Corvette Z06 may still be a year away, but consumers are already facing the prospect of a significant markup. In some cases, we're seeing accounts of dealer markups reaching $15,000 over MSRP. Sadly, those looking to buy a Z06 for less than sticker price may have very few options available.

As we reported last month, the Z06 reservation process can vary from dealer to dealer. In most cases, you'll need to place a deposit. Still, simply getting on a Corvette waitlist could be a challenge. One dealer even asked customers to stop calling about the Z06 due to a severe backlog of 2022 Corvette orders.

If you want to avoid a markup on the Z06, your best bet may be to find a dealer willing to commit to selling it at MSRP. In some cases, buyers may have the most luck looking for a higher-volume dealer. In other words, a dealer that sells many Corvettes and may be able to secure a larger allocation from the factory.

Having said that, there's a serious amount of competition. According to an unofficial list of orders on Corvette Forum, MacMulkin Chevrolet has over 1,300 people on its Z06 waitlist. The New Hampshire-based dealer claims to be the second-largest Corvette seller in the country and reportedly has a $2,000 reservation fee.

While Chevy does offer loyalty discounts and incentives called conquest cash for coming from another brand, the C8 has been excluded from these deals since it launched. As a result, we think it's highly unlikely that Z06 buyers will be able to score a rebate, lease incentive, or promotional rate like 0% APR financing.

Even though GM does offer a military discount, as well as deals for educators and college grads, the Corvette isn't eligible. That isn't the case for a car like the Camaro, but the Corvette is a different animal. After all, even finding a base Corvette without a markup can be challenging due to severely limited inventory.

Another post on Corvette Forum claims some dealers have well over 2,300 buyers on their Corvette waitlists. A different post lists Z06 buyers who first put down deposits in late 2019. Given the limited-production nature of the all-new Z06, avoiding price-gouging could prove difficult on the highly-anticipated car.

Learn More: Avoiding A Dealer Markup

, Senior Pricing Analyst

As CarsDirect’s resident pricing analyst, Alex offers must-know analyses of pricing & incentives to those looking to buy or lease a car. His consumer-oriented coverage of the latest trends and breaking news has been featured by The Wall Street Journal, Fox Business, Motor Trend, Automobile Magazine, and more.

Follow On: Twitter

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