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2023 Nissan LEAF
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Nissan Paying Bolt Owners $1,000 To Buy A LEAF

It’s been sad to see the Nissan LEAF, which was the first all-electric mass-market vehicle on sale, soldier on without any major changes in a segment that’s rapidly changing and improving. The LEAF, though, still remains relevant as the cheapest EV on sale in the U.S. with a starting price tag of $28,140 without destination ever since Chevrolet pulled the plug on the Bolt EV. With the Bolt EV and Bolt EUV gone, Nissan hopes to attract buyers to the LEAF with a new conquest program.

Nissan has introduced a new “LEAF Conquest” program that offers current Bolt EV or Bolt EUV owners and lessees $1,000 toward the purchase or lease of a LEAF. The automaker shared the new program through a bulletin that it sent to dealers. This rebate is only available to shoppers who get financing at one of Nissan’s promotional rates or when leasing through NMAC.

This program started on May 3 and is available until July 8. Conquest incentives aren’t unusual, but this one strikes us as being odd, as it’s the first time we’ve seen Nissan specifically target Chevrolet Bolt EV and EUV owners. Shoppers don’t have to trade in their vehicles to take advantage of the program and it’s transferrable to other members of the same household.

2023 Chevrolet Bolt EUV

The LEAF is a tough sell in the current EV landscape because of its lack of performance and relatively limited range of up to 215 miles. While other EVs on sale are a lot more expensive than the LEAF, they offer better performance, more range, nicer interior materials, and more advanced tech features. Reports indicate that the LEAF is expected to be phased out as Nissan comes out with newer EVs, though the small EV continues to stick around.

Interestingly, General Motors is also offering Bolt EV and Bolt EUV owners with its own incentive. The American automaker is offering Bolt EV and Bolt EUV customers with $1,500 in loyalty cash on the Blazer EV and $3,000 on the Equinox EV through July 1. We think this is a better offer for owners to take advantage of, as the Blazer EV and Equinox EV are far more modern electric cars than the LEAF.

Pictured: 2023 Nissan LEAF (Top), 2023 Chevrolet Bolt EUV (Middle)

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Sean Kaufman contributed to this report.

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      Based out of the Washington, D.C. area, Joel Patel is an automotive journalist that hails from Northern Virginia. His work has been featured on various automotive outlets, including Autoweek, Digital Trends, and Autoblog. When not writing about cars, Joel enjoys trying new foods, wrenching on his car, and watching horror movies. 

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