2024 Toyota RAV4 Prime Changes
The 2024 Toyota RAV4 Prime receives no notable changes for the new year.
Choosing Your 2024 Toyota RAV4 Prime
The 2023 Toyota RAV4 Prime is available in two trims: SE and XSE. RAV4 Prime prices range from $44,790 to $48,660.
2024 Toyota RAV4 Prime Engine Options
The Prime label means that this RAV4 is a plug-in hybrid with a more powerful motor and a larger battery pack that enables a far greater electric-power-only range. Specifically, there are three motors onboard - one of which provides power to the rear wheels for standard all-wheel drive - and an 18.1-kWh lithium-ion battery pack, that enables the crossover to travel about 42 miles, per EPA estimates, before the engine kicks on. The 2.5-liter four-cylinder engine, continuously variable transmission, and 14.5-gallon fuel tank enable another 558 miles of range for an effective range of 600 miles - impressive.
Total power output is rated at 302 horsepower and a low five-second 0-60 mph sprint means it’s one of the quickest models offered by the brand. It is notably faster than the RAV4 Hybrid model, covered separately.
What isn’t so fast is the re-charging rate - however, that may be considered as a lesser priority considering the (reliable) convenience and speed of simply refilling the gas tank. A 6.6 kW charger is included and enables a recharged battery in about 2.5 hours or about 12 hours when hooked up to a typical 120-volt outlet.
2024 Toyota RAV4 Prime Fuel Economy
Lest anyone think that Toyota has prioritized acceleration rates over efficiency, the RAV4 Prime impressively achieves EPA estimates of 94 MPGe combined and 38 MPG combined when acting solely as a hybrid model. The overall cost savings will be tied to the amount of time utilizing EV mode, however, for a comparative figure, the government estimates that it will save about $400 in fuel costs annually versus the RAV4 Hybrid.
2024 Toyota RAV4 Prime Towing Capacity
The RAV4 Prime carries a respectable towing capacity of 2,500 pounds which is greater than the RAV4 Hybrid and some RAV4 gas-only models.
2024 Toyota RAV4 Prime Dimensions & Cargo Capacity
The 2024 Toyota RAV4 Prime shares the same exterior and interior as other RAV4 models. It stretches to 181 inches in length, sits 73 inches wide, and offers eight inches of ground clearance. Inside, rear passengers are afforded more headroom (39.5 inches) than those in front (37.7 inches) and 37.8 inches of legroom.
The cargo area measures 33.5 cubic feet behind the second row and that value grows to 69.9 cubic feet with the seats folded.
2024 Toyota RAV4 Prime Safety
All Toyota models are equipped with a healthy helping of active safety equipment and the RAV4 Prime is no exception. Automatic emergency braking, blind-spot detection with rear cross-traffic alert, full-speed adaptive cruise control, lane centering, and automatic high beams are all standard. The top-tier XSE trim offers front and rear parking sensors with automatic braking.
The RAV4 Prime earns a 2023 Top Safety Pick designation from IIHS with Superior crash avoidance performance and even a Good rating for its headlights - something that few vehicles achieve.
2024 Toyota RAV4 Prime Technology
The base RAV4 Prime features an eight-inch infotainment touchscreen with wireless Apple CarPlay and Android Auto, SiriusXM, and five USB ports. The XSE receives a larger 10.5-inch touchscreen, a premium sound system with 11 speakers and 800 watts, and a wireless charging pad.
2024 Toyota RAV4 Prime Trims & Prices
2024 Toyota RAV4 Prime SE - MSRP From $44,790
Build & Price >The RAV4 Prime starts with the well-equipped SE trim and includes 18-inch wheels, gloss-black exterior trim, grille inserts, and roof rails, a silver-painted lower front bumper trim, LED headlights, daytime running lights, and tail lights, heated mirrors with integrated turn signals, acoustic glass for the front side windows, dual chrome exhaust outlets, and a power tailgate.
Proximity opens up to a cloth interior with red contrast stitching, heated front seats with eight-way power-adjustability for the driver, a leather-wrapped steering wheel, a seven-inch driver information display, and dual-zone climate control with rear vents and a heat-pump system to allow for engine-off cabin heating.
A $1,665 Weather and Moonroof Package is available with rain-sensing wipers, a heated windshield wiper park area, a heated steering wheel, heated rear seats, and of course, a power moonroof.
2024 Toyota RAV4 Prime XSE - MSRP From $48,660
Build & Price >The RAV4 Prim XSE adds several notable premium features such as 19-inch machined wheels with black pockets, vertical LED accent lights integrated into the front bumper, black painted mirror housings, a power moonroof, synthetic leather seats, a 12.3-inch digital gauge cluster, and blue ambient lighting.
The Weather Package is less expensive ($815) as the moonroof is part of the standard equipment list and the Premium Package ($2,960) is now available with a surround-view camera system, a panoramic sunroof, proximity entry on all doors plus a hands-free power tailgate, ventilated front seats, a head-up display, and driver’s position memory.
The Prime SE with the Weather and Moonroof Package makes for a very quick, efficient, and well-equipped RAV4 while maintaining a strong sense of value.